What Clients Love: A Field Guide to Growing

What Clients Love: A Field Guide to Growing Your Business

Today's business tactics demand unique marketing plans that are practical and down-to-earth. Effective marketers know how to be clear, concise, and cut to the close. In What Clients Love, readers will learn how to pinpoint a company's position, define a brand and manage it so that it has full and overwhelming impact, and harness the changes that keep one's clients not only happy, but thrilled and grateful In What Clients Love, Harry Beckwith reveals the four significant social changes that shape and accomplish what clients really love and need.

Автор Harry Beckwith
Издательство Business Plus
Язык английский
Год 2003
ISBN 0446527556
Переплёт Твердый переплет
Количество страниц 256
Код товара 9780446527552
Магазин »
Нет в наличии
с 22 июня 2018
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